Digital Marketing Vs SEO Digital marketing is the process of promoting products or services online. It uses a variety of channels and tactics, including search engine optimization (SEO), social media marketing, email marketing, and paid advertising. SEO focuses on optimizing a website for organic search engine results. It also involves creating content that is helpful and relevant to customers. Keyword research Keyword research is one of the most important aspects of SEO. It involves identifying the search terms that potential customers use to find your products or services and then optimizing your content for those keywords. It also involves…